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What does ChatGPT say about my business?

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More customers now ask an assistant before they search. If you want to know what they hear about you, you have to ask the way they do. Here is how to check, what the answers mean, and what to do with them.

How can I find out what ChatGPT says about my business?

Ask it the questions your customers ask, not your company name. With web search on, type something like "best bookkeeper for restaurants in Denver" and note whether you are named, where you appear, what it says about you, and which sources it links to.

Write down five to ten of those questions before you start. The best ones come from sales calls, support emails and the search terms people already use to find you. Include the question someone asks before they know your name, such as "how do I fix X" or "who does Y near me", because that is where new customers come from.

Ask each question more than once, and in a fresh chat each time. An earlier conversation can steer the answer, and an assistant that already knows you are asking about your own company will lean toward talking about you.

Why doesn't asking about my company by name tell me much?

Because customers rarely do it. Asking "what is Acme Accounting?" tests whether ChatGPT knows you exist. Asking "who is the best accountant for freelancers?" tests whether it recommends you, which is what decides whether a new customer ever hears your name.

The name check still matters, but for a different reason. It tells you whether the description is accurate: your services, your location, your prices and whether you are still in business. If that is wrong, fix it before you work on being recommended.

Why does ChatGPT give a different answer each time?

Assistants generate each answer fresh, and with web search on they may read different pages each time. One ask is a sample, not a verdict. Ask the same question several times and count how often you appear; that rate is a far better measure than a single yes or no.

Wording matters too. "Best", "cheapest", "near me" and "for small businesses" can each produce a different shortlist. Asking the same need a few different ways shows you whether you are recommended broadly or only for one phrasing.

This is why Mentioned asks each of your questions to four assistants, two ways each, and reports how often you were named rather than whether you were named once.

What should I do if ChatGPT says something wrong about my business?

Find where the wrong fact comes from and correct it there. Assistants repeat what they read, so check the sources an answer links to, your own site, your Google Business Profile, directory listings and Wikidata. Make your name, services and details the same everywhere.

There is no form for asking an assistant to change its answer. What you can change is the material it reads. A clear, current page on your own site that states the correct facts plainly is the single most useful fix, because it is the source you control.

Should I check Gemini, Perplexity and Claude too?

Yes. Each assistant searches differently and cites different sources, so you can be recommended by one and missing from another. Check all four with the same questions, so you can see where you are strong and where the gap is.

Doing this by hand takes an afternoon and goes stale within weeks. A free Mentioned snapshot asks ChatGPT one of your customers' questions in about a minute. The full report runs up to ten questions across all four assistants and tells you what to fix first.

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A free snapshot asks ChatGPT one of your customers' questions and scores the answer in about a minute.

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